Job Information
GAF Digital Deployment Specialist in Parsippany, New Jersey
Job Description:
Introduction
At GAF, we cover more than buildings. We cover each other. No matter what role, tenure, or track, under this roof you are empowered to be there for your teammates, your customers, and especially your community. Under this roof, we don’t back down from hard work– we support one another in pursuit of something bigger. We define the future while leading the present. And under this roof, we own our opportunities. Becoming the market leader only happens when everyone feels they have the opportunity, and the support, to thrive. We are GAF. And under this roof, we protect what matters most.
Team Overview
This role will join a team of graphic designers, email managers, and paid media managers - all within a highly-valued Digital Marketing team. The team is accountable for delivering results, challenging the status quo and evolving our marketing to ensure we’re best-in-class. We hold ourselves to high standards and really value each other’s contributions.
Summary
The Digital Deployment Specialist will be responsible for day-to-day execution of our email calendars targeting commercial audiences and the design of digital ads. The job will entail working closely with our email marketing team, integrated marketing team and media team for the commercial businesses. The role will also be responsible for project managing the development of static and dynamic digital ads.
Essential Duties
Specific responsibilities include, but are not limited to:
Assist in the development of the email strategy for commercial audiences.
Serve as the point of contact for all emails, providing status updates, removing roadblocks, and ensuring emails are created and deployed on time.
Partner with the Integrated Marketing Managers to input the approved emails into Workfront calendar for the commercial audiences
Own email development and collaborate with the business owners, graphic designer, and copywriter on required content.
Provide suggestions for email campaigns - including content, messaging and design templates to ensure impactful emails.
Ensure emails are deployed on time and to the correct segment by collaborating with the Email Automation Manager.
Work with internal ad designers on the development of digital ads (static and dynamic) to make sure the ads have the correct images and copy, have 1 - 3 rounds of edits in the project plan, and are completed on time.
Under This Roof, We Require
Bachelor’s Degree
2+ years of email or digital marketing experience
Superior project management and organizational skills to drive projects to on-time completion
Great attention to detail
Strong communicator who is able to clearly communicate actions and deadlines.
Persistence to get the job done even if that means repeatedly following up
Under This Roof, We Also Value
Bachelor's Degree in Marketing or Communications
Knowledgeofemailmeasurementsandbestpractices
Experience working with multiple agencies and creative files is a plus
Working knowledge of project management systems (ideally WorkFront)
Creative mindset with the ability & willingness to try new things
Accountability and a desire to evolve the team to find better ways to reach our audience
How We Protect What Matters Most
Weofferawiderangeofhealthinsuranceoptionsthatincludemedical,dental,and vision for you and your family.
Our Family-Building benefits support the many different journeys to fertility and parenthood.
Our robust 401K plan includes an employer match contribution with your pre-tax and/or Roth contributions.
Other exciting programs and perks are available to help employees achieve work-life balance, including (but not limited to) a wellness program, free financial coaching, a referral program, and product rebates when purchased for an employee’s primary residence.
Professional growth and development are very important to us! We offer internal training programs and courses, as well as a generous tuition reimbursement program.
We put diversity and inclusion into action with our Employee Resource Groups, which unite employees based on common perspectives, identities, demographic factors, or out of a desire to be an ally.
GAF complies with federal, state, and local disability laws and makes reasonable accommodations for applicants and employees with disabilities. If a reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact HR Services at 833-HR-XPERT.
We believe our employees are our greatest resource. We offer competitive salary, benefits, 401k, and vacation packages for all full time permanent positions. We are proud to be an equal opportunity workplace and GAF, Standard Logistics, SGI, and Siplast are proud to be affirmative action employers. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or Veteran status. If you have a disability or special need that requires accommodation, please let us know. If applying for positions in the U.S., must be eligible to work in the U.S. without need for employer sponsored visa (work permit).
Privacy Policy (https://www.gaf.com/en-us/about-us/privacy-and-legal/privacy-policy) CA Privacy Applicant Notice (https://www.gaf.com/en-us/about-us/privacy-and-legal/applicant-privacy-notice)
With 130+ years in the industry, GAF is the leading roofing manufacturer in North America. As a member of the Standard Industries family of companies, we are also part of the largest roofing and waterproofing business in the world.
Our communities help give our work meaning and the products we manufacture help protect what matters most. The shingles help to shelter the families living in the homes in our towns. The TPO helps protect what is under that hospital’s roof. In addition to quality products, we make sure they are installed by quality craftsmen and women. The full GAF portfolio of solutions is supported by an extensive national network of factory-certified contractors.
GAF continues to be the leader in quality and offers comprehensive warranty protection on its products and systems. Our success is driven by a commitment to empowering our people to deliver advanced quality and purposeful innovation and the desire to protect what matters most.